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It's been about a year since Brightcove released the last upgrade to its professional online video platform with Brightcove 3. On Monday, it's going to release Brightcove 4, and it's a massive upgrade. Brightcove 4 now supports a native video player on the iPhone, in Facebook, and live video streaming on the Web. It's got Twitter integration for sharing videos, faster-loading video players, the ability to switch between Flash streaming and HTTP, adaptive streaming based on a user's device and bandwidth, behind-the-firewall video delivery, support for most major ad servers, better analytics, and a new, cheaper, entry-level subscription service called Brightcove Express. The biggest new feature is the iPhone player. Instead of clicking off into the Quicktime player, Brightcove uses the Quicktime APIs to render the player within an app. Developers are going to love this because they can skin the player any way they want, tie it into the same ads served through a publisher's Brightcove player on the Web, add email and Twitter sharing, and Coverflow-style browsing.

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Brightcove 4 Adds Support For The iPhone, Facebook, Live Video, And More

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